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You are here: Home / Tips / How to Design a Homepage Effectively To Improve Conversion Rate?

How to Design a Homepage Effectively To Improve Conversion Rate?

April 12, 2018 by Sathishkumar Varatharajan Leave a Comment

Homepage design is the first thing that creates the first impression of your website in viewers’ mind. When someone visits your website for the first time, he or she is likely to get impressed by the homepage only. You can either create your impression or ruin your reputation in the first instance only.

How to Design a Homepage Effectively To Improve Conversion Rate

Well, if you are running your website, how must be knowing that how important an SEO is, to optimize your page for the search engine?

If you see any website with a flood of web traffic but no conversion rate then you must start thinking of the problem areas that are impacting your sales in the online marketplace.

Now the first thing before designing homepage of your website is to decide, where do you want to start?

If you are running an e-commerce store or any other online products buying or selling the store, then the first thing that you need to think of before designing your homepage is, where to start or what are the things that you want to show up on the first page of your website. Your homepage should look tempting. Make sure you give as much information about your products and services on the first page only.

We are here with some of the useful tips to design a homepage effectively to improve your conversion rate.

Make it Simple

Some people often end up designing complex website structure that is quite to understand for the beginners. So, make sure your homepage is simple and easy to access. Making your homepage design as simple as that should be your top-most priority. After few days of your homepage launch, do some analysis to check if it is worth or not? Initially, you may need to maintain your patience level to see the assured results.

Homepage Loading Speed Matters a Lot

Well, we often say this to beginners and successful entrepreneurs. Page loading speed is something that needs to be optimized. According to the data collected by the observers, most of the web pages take less than 7 seconds of time to load the content. You need to be competitive enough to drive the maximum web traffic and ultimately maximum conversion rate to your website.

Quality Image Should be Used

Gone are those days when you used to upload text content only on your homepage and other web pages. With the advent of the Internet world, Image and Video integration have taken over the rest of the world. No content can succeed without images or videos provided images and videos are of high-quality.

Call to Action at the End of the Content

Make sure your content or the homepage has called to action at the end so that the viewers can give their personal information and get in touch with you.

Mobile-Friendly Web Design

Google prioritize mobile design first so make sure your homepage is mobile-friendly and easy pass the parameters set by the search engine.

Above are some of the tips to designing homepage of your website to improve conversion rate.

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